Building a Skatewear Empire
Tom Campion, a savvy entrepreneur, recognized the growing popularity of action sports in the 1980s and transformed his stores to cater to the skater culture. With a keen eye for new brands and a gradual approach, Campion successfully stocked his stores with surf and skate clothing, capturing the attention of kids in the Pacific Northwest. This chapter delves into Campion's journey of building a skatewear empire and the lifestyle it represented.In this clip
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How I Built This
Zumiez: Tom Campion
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