Navigating Support, Identity
Jeff and Jennifer discuss the bittersweet support they received for their black founded brand after the protests against racial injustice. They reflect on the challenges of discerning genuine support from opportunistic branding, and how their personal identities as minority founders have become more intertwined with their business. Jeff shares how he has found empowerment in refusing to tolerate racist, sexist, or homophobic comments.In this clip
From this podcast
How I Built This
Pipcorn: Jennifer and Jeff Martin
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