Navigating Constraints
Becca discusses how the pandemic shifted her focus to building a direct-to-consumer brand on social media, leveraging Instagram to drive sales. Meanwhile, Brian shares the challenges of creating a new product—chickpea pasta—without existing manufacturing precedents. His crowdfunding success led to an unexpected investment from a reality TV show, which ultimately helped secure a partnership with a local grocery chain, accelerating their launch.In this clip
From this podcast

How I Built This
What It Really Takes To Build a Food Business: Part 1
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