Inventory Challenges
Scott shares the reality of managing overwhelming demand with limited inventory, leading to constant communication with customers. Despite the challenges, pre-orders provided unexpected cash flow, allowing for significant product line expansion. Missy emphasizes the importance of understanding market standards, which led to the introduction of a variety of new colors and styles, ultimately transforming their offerings.In this clip
From this podcast
How I Built This
Boll & Branch: Scott and Missy Tannen
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