Building Community First
Amanda shares how a simple video tour of her kitchen sparked early interest and led to thousands of email sign-ups before launch. She emphasizes the importance of serving the community in diverse ways, rather than relying solely on advertising for revenue. As the business evolved, she and her partner shifted focus to creating a hub that offers various products and experiences, ultimately leading to partnerships with numerous brands.In this clip
From this podcast
How I Built This
Food52: Amanda Hesser (2021)
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