Snowboarding's Cultural Rise
Imagine a time when snowboarding was just a dream, and yet one man's passion transformed it into a multibillion-dollar industry. Jake's journey began with a simple childhood toy, the Snurfer, which ignited his love for snow and laid the groundwork for a vibrant culture around snowboarding. Despite early resistance from ski resorts, Jake's vision and dedication ultimately reshaped the winter sports landscape, making snowboarding a beloved pastime for millions.In this clip
From this podcast
How I Built This
Burton Snowboards: Jake Carpenter
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