Disrupting an Industry
Sara faced skepticism from manufacturers who couldn't grasp her vision for a new type of undergarment. Her breakthrough came when a manufacturer, inspired by his daughters, decided to take a chance on her idea. Keeping her concept secret for a year allowed her to protect its vulnerability, despite the well-meaning doubts of others. Sara's journey underscores the importance of confidence and persistence in the face of industry norms.In this clip
From this podcast
How I Built This
Spanx: Sara Blakely (2017)
Related Questions
How did Sara Blakely build her business in the episode Sara Blakely | From Footless Tights to Forbes and the clip Entrepreneurial Struggles?
What sparked the idea for the business in the episode Spanx: Sara Blakely and the clip Naming Success from The 6 SECRETS To Negotiating In Business & In Life! | Lewis Howes and From Rejection to Success?
What sparked the idea for the business in the episode Spanx: Sara Blakely and the clip Naming Success?