Published Oct 10, 2022

Wirecutter: Brian Lam

Brian Lam chronicles his transformative journey from leading Gizmodo through the groundbreaking iPhone scoop to founding Wirecutter, emphasizing a personal shift towards craftsmanship and sustainability. This episode delves into his innovative vision that revolutionized digital media and product reviews, culminating in Wirecutter's multi-million dollar acquisition by the New York Times.

Episode Highlights

Topics covered

Episode Highlights

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Dexa/Guy Raz

Wirecutter: Brian Lam

Topics covered

Popular Clips

Building Wirecutter

The iPhone Scoop

Seeking Independence

Building a Silent Media Company

Building a Trusted Review Site

Building a Sustainable Business

Steve Jobs' iPhone Battle

Reflections on Steve Jobs

Reinventing Business

Childhood Independence

From Intern to Tech Writer

Empowering B2B Marketers

Building a Dream

Crafting Values

Episode Highlights

Craft and Personal Growth

Gizmodo Era

Building Wirecutter

Related Episodes

Coinbase: Brian Armstrong

Priority Bicycles: Dave Weiner

Wayfair: Niraj Shah & Steve Conine (2018)

Coming Soon: How I Built This

How I Built Resilience: Brian Chesky of Airbnb

Briogeo: Nancy Twine

method: Adam Lowry & Eric Ryan (2018)

Roblox: David Baszucki

Briogeo Hair Care: Nancy Twine (2020)

Lynda.com: Lynda Weinman and Bruce Heavin

HIBT Lab! Bored Ape Yacht Club: Greg Solano and Wylie Aronow

Live Episode! BuzzFeed: Jonah Peretti

How I Built Resilience: Niraj Shah and Steve Conine of Wayfair

ButcherBox: Mike Salguero

Tripadvisor: Steve Kaufer

Wirecutter: Brian Lam

Topics covered

Popular Clips

Episode Highlights

Craft and Personal GrowthBrian Lam shares insights into his career evolution and personal interests, revealing a shift from consumerism to craftsmanship. He reflects on the values that have guided his journey from tech to woodworking, emphasizing quality and sustainability.

Craft and Personal Growth

Gizmodo EraThe Gizmodo iPhone scoop was a landmark event in tech journalism, highlighting Brian Lam's strategic foresight and boldness. His editorial leadership at Gizmodo, marked by innovative approaches and intense competition, significantly shaped the site's success.

Gizmodo Era

Building WirecutterBrian Lam transformed his vision of a streamlined product review site into Wirecutter, a trusted resource acquired by the New York Times for over $30 million. His innovative approach to content and revenue set a new standard in digital media.

Building Wirecutter

Related Episodes