Published Dec 23, 2022
Friday Flight - Store Brand Surges, 401k Changes, & Inconvenient Conveniences #609
Explore essential financial planning updates, including 401k and 529 plan changes, while uncovering strategies to cut grocery bills with store brands. Delve into the convenience app paradox that diminishes human connection and examine shifting rental market trends impacting landlords financially.

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Store Brands
The hosts emphasize the value of store brands in cutting grocery costs. Joel Larsgaard points out that stores like Aldi and Lidl offer guarantees on their store brand items, allowing customers to return them for a refund if unsatisfied. This makes trying store brands a risk-free way to save money on groceries. 1
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Rising Costs
With the rising costs of essential items, the hosts suggest switching to store brands as a practical solution. Joel notes that stores like Kroger are seeing a 10% increase in store brand sales compared to last year, indicating growing consumer trust. He also mentions that store brands at budget-friendly stores like Aldi and Lidl are often cheaper than those at major grocery chains. 1
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