Writing with Structure
Kass shares his unique approach to organizing book ideas using spreadsheets, while Mike emphasizes the importance of traditional writing formats. They discuss the challenge of maintaining a reader's attention, comparing it to day trading, and highlight how having a solid structure transformed their writing process into a more fluid experience. The conversation reveals the significance of storytelling and key lessons in engaging readers effectively.In this clip
From this podcast

The James Altucher Show
Pivoting to Prosperity with Mike & Kass Lazerow
Related Questions
How does James approach writing?
How should storytelling be structured in the context of the episode The Millionaire Editor: How I Got 3 Books on the NYTimes Best-Seller List and the clip Co-Creating Structure?
What is the book writing journey like as discussed in the episode The Business of Expertise - Part 1 and the clip Writing Process Insights?