Cereal Rivalries

The story unfolds the rivalry between Kellogg and Post, highlighting how a man named Post, who once worked at Kellogg's sanatorium, went on to create his own successful cereal brand. The conversation takes an intriguing turn as it dives into the marketing strategies of Pepsi, revealing how they targeted the Black community to boost their sales against Coca-Cola. This discussion sheds light on the intersection of race and advertising in the early 20th century.