Unexpected Brand Boost
A customer’s social media post featuring a celebrity riding on the bikes sparked a significant increase in brand visibility, showcasing the power of unexpected endorsements. Despite ongoing struggles with funding and operational changes, the focus shifted to design and marketing, highlighting the importance of adaptability in entrepreneurship. The journey reflects the resilience required in the startup world, especially when navigating challenges like production costs and fulfillment logistics.In this clip
From this podcast
The Kara Goldin Show
183 Jessica Schiller: Founder & CEO of Schiller Bikes
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