Social Media Strategies
Liz shares her journey of leveraging social media to promote her parents' diving company, highlighting the power of building online relationships. Kara discusses her recent TikTok experience, revealing how she connects with a younger audience and shares her entrepreneurial story, particularly her journey to getting her product on Whole Foods' shelves. Both emphasize the importance of adapting to new platforms and engaging with different demographics.In this clip
From this podcast

The Kara Goldin Show
119 - Liz Theresa: Fierce Business Mentor, Copywriter, and Website Creator.
Related Questions
What is the influence of social media as discussed in the episode "First Time Founders with Ed Elson – This Founder Makes Viral TV Shows For TikTok" and the clip "TikTok as News"?
Has TikTok influenced other social media platforms, as discussed in the episode How To Create a Social Media Ad That SELLS l Entrepreneurs On Fire and the clip TikTokification Impact, as well as in the episode The Main Reason 99% Of People Can't Grow On Social Media and the clip Navigating Content Creation?