Gen Z Empowerment
A dual market approach is at play, where young people are not only changing the world but also funding it. With Gen Z controlling a staggering $3 trillion in consumer spending, their preferences are reshaping market dynamics. This generation prioritizes brands that align with their values, opting to support companies that reflect their social practices, thus transforming the consumer landscape into a platform for citizenship.In this clip
From this podcast
The Kara Goldin Show
627 Eric Dawson: CEO of RIVET
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