Customer Acquisition Strategies
Kathryn discusses the challenges of customer acquisition in the competitive frozen food market, highlighting the importance of promotions and social media. She shares insights on the need for trial and error, particularly when it comes to understanding customer acquisition costs. The conversation emphasizes the evolving role of social media in driving sales, despite the difficulties in measuring its impact.In this clip
From this podcast
The Kara Goldin Show
649 Kathryn Bricken: Founder & CEO of Doughlicious
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