Published Jun 12, 2024

548 Lori Harder: Founder & CEO of glōci

Lori Harder, Founder and CEO of glōci, shares her remarkable entrepreneurial journey from financial hardship to success, emphasizing innovative beauty products, the importance of a holistic approach to wellness, and strategic business adaptability.
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Episode Highlights

  • Business Pivots

    Lori Harder shares her experience of making significant pivots in her business ventures. She faced challenges with rising shipping costs and minimum order quantities, which led her to reassess her business model. By engaging with her community and surveying thousands of women, she was able to create a product that aligned with their needs and desires, ultimately leading to a smarter business plan with better margins 1.

    I just, we did a hard pivot into what I felt my community was really desiring because I asked them.

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    Her journey highlights the importance of adaptability and listening to customer feedback in achieving business success 2.

       

    Entrepreneurial Wisdom

    Lori Harder offers invaluable entrepreneurial wisdom drawn from her experiences. She emphasizes the importance of understanding legalities and costs, such as shipping and margins, before launching a product. This foresight can prevent unforeseen expenses and ensure better financial planning 3.

    Look at the red tape. The next one is look at your shipping costs, look at your margins, look at your, like, look at everything.

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    Additionally, Lori encourages aspiring entrepreneurs to embrace new challenges and continuously seek fulfillment in their careers, as this drives growth and innovation 4.

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