Published Nov 8, 2024

612 Vanessa Torrivilla: Co-Founder & Chief Product Officer of Goldbelly

Vanessa Torrivilla, Co-Founder of Goldbelly, delves into her entrepreneurial journey, unveiling how the company revolutionizes the food industry by linking consumers to iconic foods and supporting local businesses through innovative e-commerce.
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  • Risk-Taking

    Vanessa Torrivilla's journey with Goldbelly is a testament to the power of embracing risks. She reflects on her path, highlighting how her willingness to follow passion and joy led to unexpected opportunities. Vanessa shares, "I think the fact that I was very fluid in, like, taking all the risks that I took and was always just kind of like seeking my joy, seeking my next, you know, experience without really thinking about consequences" 1. This mindset allowed her to navigate the challenges of entrepreneurship, ultimately leading to the successful growth of Goldbelly alongside her husband, Joe 2.

       

    Founding Story

    The founding story of Goldbelly is as unique as its mission to connect people with iconic foods. Vanessa and her husband Joe's shared love for food and e-commerce sparked the idea of a marketplace to ship food nationwide. She recalls, "It really came from a love and passion for food that Joe had and just kind of my excitement for designing e-commerce experiences" 2. Their journey began in San Francisco, where they raised their seed round at Y Combinator, eventually moving to New York to be closer to food media and chef brands 3.

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