Published Feb 12, 2025

648 Kimberly Lau: Founder & CEO of Project ReWear

Kimberly Lau, founder and CEO of Project ReWear, shares her inspiring transition from wealth management to reshaping sustainable fashion, emphasizing the importance of style, affordability, and eco-consciousness. Through community engagement and innovative initiatives, she highlights the environmental impact of fast fashion and the potential for lasting change through preloved clothing.
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Episode Highlights

  • Career Shift

    , founder and CEO of Project ReWear, transitioned from a 24-year career in wealth management to sustainable fashion. Her journey was fueled by a desire to make a difference and inspired by her grandmother's passion for fashion and giving back. Kimberly's leap into the unknown was a significant risk, but she felt compelled to pursue her passion for sustainable fashion, even as a single mother of two boys 1.

    I would rather lose everything and know I tried this... than sit here and take a job that I just know won't fulfill me.

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    Her story is a testament to the power of believing in oneself and the courage to embrace change 2.

       

    Overcoming Hurdles

    Building Project ReWear presented with numerous challenges, from operational hurdles to overcoming self-doubt. Despite her background in wealth management, she had to navigate the complexities of starting a business from scratch. Kimberly emphasizes the importance of financial sustainability while maintaining a people-first approach 3.

    You have to know sort of the framework of how to run a business... embrace the unknowns, but keep your eyes wide open.

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    Her resilience and adaptability have been crucial in overcoming these obstacles and driving Project ReWear forward 1.

       

    Personal Drive

    Kimberly's motivations for starting Project ReWear are deeply personal and rooted in her desire to teach empathy, compassion, and kindness. She aims to make a positive impact on the planet through innovative solutions in sustainable fashion. Her grandmother's influence and the need to set an example for her sons drive her commitment to this mission 2.

    It's just about making a difference and doing it through an innovative way.

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    Kimberly's story is a powerful reminder of the importance of pursuing one's passions and the impact of personal motivations on professional endeavors 1.

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