PMs and Marketing
Product managers play a crucial role in bridging the gap between engineering and sales, ensuring that what is built aligns with commercial goals. By leaning into the sales and marketing aspects of their role, PMs can enhance their impact, especially through understanding customer language and contributing to product marketing efforts. Engaging deeply with the messaging and content creation allows PMs to shape how customers perceive their products.In this clip
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Lenny's Podcast
Linear’s secret to building beloved B2B products | Nan Yu (Head of Product)
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