The Subscription Bundle
Alex discusses the New York Times' strategy to capture a large audience by offering a subscription bundle that includes news, gameplay, cooking, sports, shopping recommendations, and audio. The goal is to create a connected family of products that provides the best experience in each category and ultimately reach 15 million subscribers by 2027.In this clip
From this podcast
Lenny's Podcast
An inside look at how the New York Times builds product | Alex Hardiman (CPO at The New York Times)
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