E-Commerce Evolution
Shopping has transformed into a form of entertainment, with e-commerce surging by 85% during uncertain economic times. Founder-led companies, like BuzzFeed, thrive in crises by embracing improvisation and adapting their business models. This dynamic environment demands flexibility and an openness to new opportunities, challenging traditional business practices and forecasting methods.In this clip
From this podcast

Masters of Scale
Rapid Response: BuzzFeed’s Jonah Peretti: Record-high audience, record-low revenue
Related Questions
What are emerging trends in ecommerce as discussed in the episode Prof G Markets: Black Friday, Cyber Monday, and Consumer Culture and the clip Pandemic Shopping Trends
How has the pandemic affected the economy as discussed in the episode Ratcheting Up Your Risk Tolerance with Allison Schrager #553 and the clip Navigating Economic Change