Brand Protection Strategies
Tory shares her excitement about expanding in China, emphasizing a careful approach to growth that prioritizes brand integrity. She discusses the challenges of balancing investor expectations with a long-term strategy, particularly regarding outlet stores and wholesale relationships. Her conviction in protecting the brand's value reflects a broader trend among women leaders who prioritize sustainable growth over quick fixes.In this clip
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Masters of Scale
LIVE! Patience or speed? Both. w/Tory Burch
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