Purpose-Driven Business

Libby shares her journey towards integrating sustainability into J. Crew and Madewell, highlighting the profound impact it has had on her sense of purpose at work. Her visit to a fair trade factory in Vietnam revealed how workers decide on community projects funded by fair trade premiums, showcasing a powerful blend of entrepreneurship and social responsibility. Through these experiences, she finds joy in sharing meaningful stories with her daughter, illustrating the deeper connections formed through ethical practices in business.