Embracing New Opportunities
Will faced a pivotal decision when Apple sought to use a Black Eyed Peas song for their iTunes launch without offering payment. Despite the unconventional deal, his passion for Apple and the potential of the partnership inspired him to say yes. This choice not only unveiled the iTunes store but also opened doors to future collaborations, showcasing the evolving relationship between music and technology.In this clip
From this podcast
Masters of Scale
Make it epic, w/will.i.am
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