Spending to Win
Achieving escape velocity in business often means embracing a high burn rate, sometimes exceeding $10 million a month, to outpace competitors. When traditional advertising falls short, innovative strategies, like paying users for referrals, can create a powerful growth engine. The stakes in Silicon Valley are high, where the difference between success and failure can be starkly illustrated by the fate of once-prominent search engines.In this clip
From this podcast
Masters of Scale
Escape the competition, w/PayPal's Peter Thiel
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