Simplifying Complexity
Brian emphasizes the importance of simplicity in large organizations to foster understanding and ownership among team members. He discusses the challenges of streamlining mobile ordering while aiming for a four-minute cafe experience and a 12 to 15-minute mobile order turnaround. The focus lies not just on finding solutions but on creating an environment where teams can collaboratively tackle these complex problems.In this clip
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Masters of Scale
Starbucks CEO Brian Niccol is here to put the brand back on top
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