Published Apr 7, 2022

Rapid Response: Supporting Ukraine's tech workers, w/Emburse CEO Eric Friedrichsen

Eric Friedrichsen, CEO of Emburse, outlines the company's humanitarian efforts to support their Ukrainian workforce, including relocation and aid, demonstrating the evolving role of CEOs in balancing corporate objectives with community support and ethical imperatives.
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  • Relocation Efforts

    , CEO of Emburse, has taken significant steps to support Ukrainian tech contractors amidst the ongoing crisis. The company has offered relocation to Spain, where its European headquarters is located, providing a safe haven for those affected. This initiative is part of a broader strategy to ensure the safety and well-being of their employees, emphasizing that they are the company's top priority 1.

    We offer to our contractors the ability to relocate to Spain. It's making sure that all of our employees at Emburse know that they are our number one priority.

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    The relocation plan was accelerated following the invasion, with efforts to transport families to safer locations like Lviv and eventually to Spain 2.

       

    Psychological Support

    Emburse's commitment to its Ukrainian contractors extends beyond physical relocation, focusing on psychological support and community building. The company has hired professional psychologists to assist those on the ground, ensuring their emotional needs are met during these challenging times 3. Additionally, Emburse has implemented a host program, pairing families with local employees to help them acclimate and navigate their new environment.

    We've hired a professional psychologist to help our contractors there on the ground get settled, get their needs met.

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    This approach aligns with Emburse's mission to humanize work, fostering a supportive community that extends beyond mere business transactions 4.

       

    Financial Aid

    Financial support has been a critical component of Emburse's aid to Ukrainian contractors, with the executive team personally funding housing costs for those unable to relocate to Spain. This initiative provides €500 monthly to help cover housing expenses, reflecting the urgency and commitment of Emburse's leadership 3.

    We knew that there was a tremendous need. It takes a little bit of time, even in a very nimble company like ours, to try to go figure out how to fund something like this.

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    The company's approach has evolved to prioritize cash assistance over material donations, allowing refugees to maintain dignity and purchase what they truly need 5.

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