Black Friday Insights

Sam and Shaan dive into the evolution of Black Friday, contrasting its stressful beginnings with the current success of well-established e-commerce businesses. Shaan reflects on the challenges faced during his early years, highlighting the importance of brand recognition and customer loyalty during peak shopping times. The conversation also touches on the historical context of the term "Black Friday," revealing its transformation from a negative connotation to a symbol of profitability for retailers.