Investor Readiness Strategy
The journey of building a sustainable food concept involved treating the first year as a beta test to refine the product and business model. Focusing on investor readiness, the team sought aligned investors with a successful track record in food-related ventures. They emphasized the importance of leveraging social capital, starting with close connections to build credibility before reaching out to potential investors.In this clip
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Negotiate Anything
Mastering Persuasion with Marc Howland
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