User Testing Insights
Haley discusses the importance of starting with analytics tools like heat maps and surveys to gather valuable insights. When teams express uncertainty about their needs, she suggests a two-pronged approach: conducting general discovery or identifying specific problem areas on their website. Regardless of where teams begin, she emphasizes her ability to provide tailored recommendations to guide their research efforts.In this clip
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No Hacks
Starting a CRO Program with Haley Carpenter
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