Experimentation Mindset
The conversation delves into the distinction between being an optimizer and an experimenter, emphasizing the importance of a mindset shift towards experimentation. It highlights the challenges of integrating experimentation into existing workflows, particularly with designers who may initially resist the idea. The role of an experimentation therapist is explored as a means to facilitate this change, showcasing the psychological aspects of altering work habits and fostering a collaborative environment.In this clip
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No Hacks
Do You Need an Experimentation Therapist? with Chris Gibbins
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