Experimentation Awareness
Slobodan emphasizes the importance of sharing experimentation efforts within organizations to foster awareness and understanding. While some teams may fully embrace experimentation, others remain unaware of its value. Sam highlights the challenge of extending this knowledge beyond digital teams, advocating for a broader communication strategy that includes sharing insights and the thought process behind business experimentation.In this clip
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[SHORT] Winning Buy-In: How to Build a Support Network for Digital Experimentation with Sam Barber
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