#735: Keep Showing Up: How to Win in a Year of Missed Goals

Year-End Strategies

As the year comes to a close, Amy Porterfield emphasizes the importance of implementing specific strategies to strengthen business results, even if goals have not been met. She highlights the necessity of making data-driven decisions, urging entrepreneurs to "go to the data" to remove emotions from decision-making and focus on clear metrics 1. By analyzing data, businesses can set new benchmarks and create actionable goals for the upcoming year.

It is what it is, my friend. It happened. You converted at 4% on a webinar. It happened. But what can we do next year so that we're converting at 8%?

--- Amy Porterfield

Amy also suggests revisiting past episodes for additional tips on planning ahead, ensuring that entrepreneurs are equipped to finish the year strong 2.

   

Planning for Change

Planning for the new year requires a fresh approach, according to Amy. She stresses the importance of doing something different (DSD) if the current year didn't go as planned. This might involve reassessing pricing strategies, focusing on audience building, or even hiring consultants to refine business processes 3. Amy advises against the "badge of honor" mentality of doing everything alone, suggesting that bringing in contractors or team members can significantly enhance growth potential.

There is no badge at honor of doing it all yourself. You're just making yourself stressed out and overwhelmed.

--- Amy Porterfield

She encourages entrepreneurs to learn from the year's experiences and challenges, emphasizing that growth often comes from working smarter, not harder 3.