#37 Can Tech Solve America’s Drug Crisis?

Market Strategy

Charles Hudson raises concerns about the market strategy and customer acquisition for David Sarabia's app, inRecovery. He believes that while the product is well-developed, the sales strategy needs more focus to ensure cost-efficient acquisition of treatment centers 1. Nicole Verkindt echoes these sentiments, emphasizing the importance of a clear sales strategy to address the addiction epidemic 1.

For me to be really comfortable, I'd want to know that you had a clearly defined hypothesis and strategy on how you're gonna get the first ten, 100 clinics in a way that was remotely cost efficient.

--- Charles Hudson

Both investors agree on the potential of the app but need more clarity on the market approach before committing.

   

Pilot Feedback

Feedback from pilot programs is crucial for inRecovery's success. Michael Hyatt questions the early feedback from the pilot, highlighting the need for concrete user data to validate the app's effectiveness 2. David Sarabia3.

The actual usability of the app... people actually loved it. However, I learned how to improve it.

--- David Sarabia

This hands-on approach provided valuable insights, reinforcing the need for real-world testing and iteration.

   

Seed Round

The seed round for inRecovery is progressing well, with David Sarabia raising close to $500k and planning to secure a full $1.5 million 4. He mentions that VCs are approaching him, indicating strong interest in the app's potential. Josh MuccioMichael HyattJillian Manus4.

We have so many VCs that are so interested in us right now that I think that we're going to end up just securing a seed round, a proper seed round of 1.5.

--- David Sarabia

This financial backing is crucial for scaling the app and addressing the addiction treatment industry's challenges.