#26 Dynofit

Market Potential

Maria Schneider sees significant market opportunities for Dynofit's Flexdot device, particularly through strategic partnerships with joint implant manufacturers. She highlights the potential for integrating the Flexdot with bundled payment systems for knee surgeries, which could streamline recovery processes and reduce costs 1. Maria explains, "We're in conversation with the top three joint implant manufacturers right now," emphasizing the scale of the opportunity 1. Despite the enthusiasm, investor Phil Nadel expresses hesitation due to his unfamiliarity with medical devices, though he acknowledges the product's potential and offers support in other ways 2.

   

Development Focus

Maria's approach to product development focuses on the Flexdot device itself, leaving software integration to third-party companies. This decision raises questions about missed opportunities in monetizing data, as investor Jillian Manus points out the potential revenue from software and data integration 3. Maria acknowledges the complexity of the situation, stating, "The data thing is something that I'm not entirely certain how to monetize at the moment" 3. Despite these challenges, Maria remains committed to her vision, having spent years developing a product that replicates physical therapy experiences at home 4.