The Grand Master of STORY: Robert McKee | Rich Roll Podcast

Crafting Creativity

Robert McKee explains that creativity is not about creating something from nothing but discovering hidden connections between existing elements. He describes creative talent as the ability to find these connections, citing Carl Sandberg's metaphor of fog moving on "little cat's feet" as an example of analogical logic 1. McKee emphasizes that most ideas are initially worthless, requiring taste and judgment to discern valuable insights 2. He also highlights the arduous writing process, where only a small fraction of what is written is kept, and the rest is refined through critique and rewriting 3.

Most of what falls out of the brain is worthless. You have to have taste and judgment as to know what's.

--- Robert McKee

This process, he notes, is often romanticized, but in reality, it involves significant effort and perseverance.

   

The Role of Talent

In discussing the role of talent, Robert McKee reflects on his career choices and the satisfaction of pursuing what he does best. He shares that while he could have succeeded in various roles within the industry, he chose to focus on storytelling because it allowed him to offer unique insights and make a significant impact 4. McKee believes that true talent lies in recognizing one's strengths and following instincts to excel in a chosen field 5.

I found what I do best. Yes, I could have been I was I directed, what, over 60 plays, and they were very successful.

--- Robert McKee

This decision, he notes, has led to a fulfilling career where he feels he has achieved what he set out to do.