• How did she build her business?

  • Sources:

    Here are insights from various successful businesswomen on how they built their businesses:

    1. Sarah Pendrick credits her success to listening to her intuition and investing in herself. She emphasizes the importance of building your own brand, even while working for others. Pendrick's first event was straightforward – she went door-to-door, involving local businesses and adding value, leading to a sold-out event. She highlights following one’s passion and remaining resilient through challenges 1 2.

    2. Marcia Kilgore's path to becoming a serial entrepreneur began unexpectedly. Starting as a personal trainer with a side hustle of giving facials, her business grew organically. Kilgore never had an initial grand plan but adapted and seized opportunities as they arose. Her journey underscores the power of adaptability and perseverance 3.

    3. Ouidad Wise built a multi-million dollar curly hair care brand from a single salon. The turning point came when she received overwhelming positive feedback from clients. Wise and her husband balanced operational roles effectively to expand their brand, demonstrating the importance of dedication and innovation 4.

    4. Estee Lauder utilized a unique sales technique by giving gifts with purchases, which cultivated customer loyalty and built her massive business empire. This strategy exemplifies the importance of standing out and offering value to customers 5.

    These stories reflect common themes such as following one’s passion, investing in oneself, being resilient, and adapting to new opportunities. Each of these women leveraged their strengths and creativity to overcome challenges and achieve significant success.

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