What is the new shirt locker?

The "Shirt Locker" is a subscription service offered by Jocko Willink and his team from the Jocko Podcast. Subscribers receive a new, unique shirt design every month that embodies themes related to discipline and freedom 1. The designs are exclusive to the Shirt Locker and often reflect creative expressions related to the path of discipline that Jocko advocates 2. The concept was partly inspired by a need to offer exclusive merchandise to dedicated fans, often featuring motivational or thematic slogans 3.