Crowdsourcing

Jordan Harbinger has discussed crowdsourcing in various contexts, primarily related to its application in acquiring design work for entrepreneurs and businesses. He mentions DesignCrowd as an example of a platform that facilitates crowdsourcing by connecting a large pool of professional designers to people needing custom designs like company logos, web designs, or t-shirts 1. Harbinger explains that this process enables business owners to focus on their primary work while diverse designs are created based on their specifications. He also highlights the ease and efficiency of getting multiple design submissions, offering a money-back guarantee if none meet expectations.

Crowdsourcing on DesignCrowd works by posting a brief describing the design work needed. Designers from all over the world then submit designs. Over a typical three to 10 day period, a project might receive 60 to 100 or more unique designs. The business owner selects the design they like best, approves payment to the designer, and can request further refinements as necessary 2 3 4 5.

This crowdsourcing approach offers several advantages, such as a wide range of creative input, competitive pricing, and fast turnaround times, which can be particularly beneficial for businesses looking to develop a strong visual identity without investing significant time and resources upfront.