Why write long-form essays?

Jim O'Shaughnessy highlights several reasons for writing long-form essays, especially in a world dominated by short attention spans. Here are the key points:

1. Depth and Persuasion: Long-form essays can offer compelling and in-depth content that has the power to change how readers see the world. Jim discusses how effective long-form pieces can create lasting, intellectual hyperlinks to the author’s ideas or platform, substantially influencing readers' perspectives 1 .

2. Intellectual Engagement: These essays cater to a more thoughtful audience, not the average person seeking quick content. By diving deeply into topics, they attract individuals interested in substantial and nuanced discussions 1 .

3. Creativity and Co-Creation: Writing long-form allows for the expression of complex ideas and creativity. Jim emphasizes the importance of embracing creativity and being open to co-creating ideas with others, which is often more achievable through longer, reflective writing 2 .

In summary, long-form essays are tools for deep engagement, significant persuasion, and rich creative expression—qualities that transcend the limitations of shorter, more superficial content formats.