Can private jets be affordable?
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Private jets can be made more affordable through innovative approaches and new business models.
Jesse Itzler, co-founder of Marquis Jet, introduced a prepaid 25-hour jet card, allowing people to access private flights without owning or chartering an entire plane. This model, developed around the year 2000, catered to individuals who wanted occasional private flights without the high costs and long-term commitments associated with full or fractional ownership. This approach significantly broadened access to private aviation, making it possible for a wider range of people to fly privately 1.
Additionally, Jonathan Evans, founder of a company focusing on on-demand flexible flight networks, has been working on making private aviation more cost-effective by using right-sized, efficient turboprop aircraft. By integrating advanced software to optimize flight schedules and reduce empty leg flights, this model further decreases operational costs. This has made private aviation more accessible, particularly in response to the increased demand during the pandemic 2.
These innovations demonstrate that while owning a private jet remains expensive, new business models can make private flying more attainable for a broader audience.
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