Print-On-Demand

Print-On-Demand (POD) was discussed in depth in the "My First Million" podcast episode "4 Side Hustle Ideas To Make $1000/Day In 2023." The hosts, Sam Parr and Shaan Puri, talked about the success of the company Teespring. This company made a mark by targeting specific demographics on Facebook, such as people's last names or places they were from, to sell personalized T-shirts. The approach led to high engagement and low customer acquisition costs (CAC), contributing significantly to the company's rapid growth. They also explored other innovative print-on-demand ideas, like printing pets' faces on socks and creating mass-customized pet portraits, demonstrating how personalization could drive advertisement click-through rates and sales 1.