What is fake work?
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"Fake work" refers to activities that give the illusion of productivity but don't contribute meaningfully to a project's or organization's goals.
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Sam Altman describes fake work as tasks that might appear important or give a sense of accomplishment but don't actually drive growth or product development. Examples include focusing on fundraising, choosing notable lawyers, or designing logos, instead of creating something that people love 1.
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James Jani and Jordan Harbinger discuss "action-faking," which involves engaging in tasks that feel productive but essentially serve as procrastination. These could be making detailed schedules, preparing business cards, or creating social media profiles without taking substantial steps like making a sale or developing the actual product 2.
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David Graeber adds context by linking this idea to societal and historical views on work. He argues that many jobs perceived as necessary or productive are in fact meaningless, often serving no real purpose but being maintained due to bureaucracy or outdated norms 3.
Understanding and avoiding fake work is crucial for prioritizing tasks that truly matter and ensuring efforts lead to meaningful progress and success.
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