What is self-binding?

Self-binding is a concept where you remove stimuli from your environment to avoid temptation and create healthier habits. For example, if you struggle with eating ice cream, you would ensure it's never in your house or avoid dessert menus when dining out. This helps eliminate the need for willpower by making certain decisions automatic. Shane Parrish and Andrew Wilkinson discussed this approach, noting how it helps circumvent the overpowering influence of the unconscious mind on behavior 1.

Sleep and Self-Binding

Shane Parrish

Andrew Wilkinson

Andrew and Shane discuss the importance of sleep and creating a routine to ensure a good night's rest. They also touch on the concept of self-binding, or removing stimuli from your environment to avoid temptation and create healthy habits.

The Knowledge Project

Entrepreneurial Insights | Andrew Wilkinson | Knowledge Project 143

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