Choice and Confabulation
People often don't make choices based on genuine preferences; instead, they select from options and then create plausible reasons for their choices. A study involving poster selection revealed that those who were prompted to explain their preferences ended up choosing different posters and reported lower satisfaction a month later. This phenomenon highlights the intriguing concepts of choice blindness and introspection illusion, suggesting that our reasoning may not be as reliable as we think.In this clip
From this podcast
The Science of Everything Podcast
Episode 7: Introspection Illusion
Related Questions