Dexa/Neil deGrasse Tyson

Emotional Manipulation

Heather discusses how emotional manipulation in commercials is strategically varied to keep viewers engaged, drawing parallels to suspenseful movies. Neuroimaging techniques are used in both filmmaking and advertising to create captivating content that resonates with audiences.

In this clip
From this podcast
StarTalk Radio
Our Brains on Film: Neurocinematics with Heather Berlin & Neil deGrasse Tyson
Related Questions
- Can humans form deep bonds with animals as discussed in the episode The Science Of How Nature Changes Your Brain—From Sleep To Cognition To Your Nervous System | Dacher Keltner and the clip Nature's Practical Benefits?