Understanding Customer Lifetime Value
Alex explains the importance of calculating true Customer Lifetime Value based on gross margin, not just revenue. He emphasizes the difference between LTV and LTGP, crucial for businesses with hard cost of goods.In this clip
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Related Questions
How does Alex Hormozi describe lifetime gross profit in the episode The Number That Will Scale Your Business More Than Anything Else | Ep 739 and the clip Calculating Lifetime Value?
How does Alex Hormozi describe lifetime gross profit in the episode The Number That Will Scale Your Business More Than Anything Else | Ep 739 and the clip Calculating Lifetime Value?
What are some ways to increase lifetime value (LTV) of customers?