Understanding LTV and CAC
Jason and Scott discuss the importance of understanding the long term value of customers and the associated costs of acquiring them. They emphasize the need to consider all marketing and advertising expenses when calculating the customer acquisition cost, and caution against inflating the gross profit number to make the investment look better.In this clip
From this podcast
This Week in Startups
How to simplify diligence & avoid fraud | Finance Basics with Kruze Consulting’s Scott Orn | E1321
Related Questions