Retention Metrics Explained
Retention varies significantly across industries and stages of companies, with consumer startups typically facing lower retention rates compared to enterprise SaaS. Key benchmarks reveal that good retention for consumer SaaS is around 40%, while enterprise SaaS can reach up to 70%. Continuous improvement in retention is crucial, regardless of current performance, as companies should always strive to enhance user engagement and satisfaction.In this clip
From this podcast

This Week in Startups
Growth | Scaling Your Startup S2 E1 with Craig Zingerline and Allen Chen | E1198
Related Questions
What is a good retention metric for my startup as discussed in the episode Consumer Startup Metrics with Tom Blomfield | Startup School and the clip Measuring Retention?
What is a good retention metric for my startup as discussed in the episode Consumer Startup Metrics with Tom Blomfield | Startup School and the clip Measuring Retention?
What is a good retention metric for my startup?