Shopify's Innovative Beginnings
Tobi and Jason discuss Shopify's pioneering approach to e-commerce, challenging traditional software sales models. Shopify's evolution from a freemium model to a subscription-based service highlights the importance of pricing strategy in the tech industry.In this clip
From this podcast
This Week in Startups
Tobi Lutke - Founder & CEO of Shopify on future of retail
Related Questions
What did Tobias Lütke say about starting a company in the episode Shopify: Tobias Lütke and the clip Building an Internet Business
In the episode 20VC: Lessons Learnt From Marc Benioff & Selling To Salesforce For $2.7bn, What Product Market Fit Really Looks Like & Why Pricing Is Startup's Biggest Problem with Scott Dorsey, Managing Partner @ HighAlpha, should we be looking to offer full enterprises and six-figure sales higher service at a higher price per user, such as dedicated account managers and product request priority, or a lower price per user with just a small degree of extra service, such as double the number of training sessions?
Should we be looking to offer full enterprises and six-figure sales higher service at a higher price per user, such as dedicated account managers and product request priority, or a lower price per user with just a small degree of extra service, such as double the number of training sessions, as discussed in the episode 20VC: Lessons Learnt From Marc Benioff & Selling To Salesforce For $2.7bn, What Product Market Fit Really Looks Like & Why Pricing Is Startup's Biggest Problem with Scott Dorsey, Managing Partner @ HighAlpha?